Wednesday, June 02, 2010

Will carrying around a fake lump of fat help you lose weight?


That's certainly what the folks over at mypetfat.com want you to think.

According to them, buying a "pet" 5lb, 1lb or travel size blob of fake plastic fat will help to keep you motivated.

They recommend putting your 5lb pet in your fridge, by the cookie jar,on the table or by the scale.

What they're not telling you?

That they're selling the same anatomical fat models you'll find pretty much everywhere else but by marketing them to dieters and folks who are desperate enough to buy fat replicas to serve as table centre pieces, they feel justified in doubling the average retail price.

If you want yours, head over to the Anatomical Chart Company and buy one from them, and if you'd like to see the mypetfat site yourself, you'll have to type it into your browser as I don't want to reward their clearly predatory pricing with a link.

[Hat tip to my colleague and coworker Dr. Erik Howarth]

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3 comments:

  1. Yoni,

    Thanks for the info. That's pretty "funny" that they do that.

    Since many people want to lose about 30 pounds, for my presentations, I carry around a knapsack with two 15-pound bowling balls. I let participants carry that around for a while. Once they do that, they get a feel for how much extra weight they are toting all day long.

    Oh, and I had the balls laying around the house. So, it was free.

    Best,

    Ken Leebow
    http://www.FeedYourHeadDiet.com

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  2. Anonymous3:51 PM

    On one diet program in my past (and yes, there have been many) I was given a pail with 5lbs of sand in it, after I lost my first 5 lbs. It was amazingly heavy, and really pointed out how much weight just 5 lbs really was.

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  3. There's a diet center around 1.5 miles away, has 2, 5, and 20 pound blobs of fat. It's enough for me to walk by occasionally and look at them, don't need to pay to own my own, nor join the diet center.

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