Thursday, April 11, 2013

Badvertising: Who Needs Spinach, Oatmeal and Blueberries When You Can Eat This Cookie?

I think perhaps it's safe to say that WhoNu? are the world's most healthwashed cookie giving us a lesson in both badvertising and proof that corporations aren't people because I can't fathom a person who wouldn't be ashamed to market Oreos with the following sales pitches,

"As much Fiber as a bowl of Oatmeal

As much Vitamin C as a cup of blueberries

As much Vitamin A as an 8oz glass of tomato juice

As much Calcium and Vitamin D as a glass of milk

As much Iron as a cup of Spinach

As much Vitamin E as two cups of Tomato juice

As much Vitamin B12 as a cup of Cottage Cheese and Fruit

Excellent source of Calcium, Iron, Vitamins A, B, C, D, E.

17 Essential Vitamins and Minerals
Conspicuously absent is this statement,
"As much sugar as 4.7 Oreos"
Or this one,
"It's just a frickin' cookie we've injected with vitamins to pretend it's good for you"
Sadder than the fact that this cookie and advertising campaign exists is the fact that WhoNu? are likely legally allowed to make these claims, and in so doing, dupe a desperate populace.

Shouldn't the Jelly Bean Law apply to this nonsense?

[h/t to blog reader RD Susan MacFarlane for sending my way]