They're Bacardi's Real Jüs rum coolers made with, "25% Real Juice"
Simply horrifying, and it honestly surprises me that a front-of-package inferred health claim is something that can legally be placed on alcohol in Canada.
I thought you should know the positive influence you have had on our church culture.If you'd like to try to influence positive changes in your community, a ways back I published a brief guide on how to do so. And for readers of yesterday's post you should know I'll be having a run at the camp for next year.
You're responsible for me noticing that the Sunday School, Vacation Bible School, and Soccer Camps associated with my church were constantly feeding my kids junk food, "just for this one special event." For about a year, I randomly complained to anyone who would listen. Finally, I wrote to the head pastor, the children's pastor, and a board member. I explained what I had observed and pointed out that unhealthy food choices were constantly being given to the children, even in the same services that we told them to care for the bodies God gave them. The day after they received the letter, there was an announcement in the bulletin for "healthy snacks after the service". Also since that day, I have seen veggies with hummus in Sunday School area for the first time ever. I have had to volunteer to bring 80 healthy snacks to soccer camp on Monday...but I'm good with that!
I don't know how often you're credited with changing things in the church Dr. Freedhoff...but I couldn't resist letting you know!
"Campers are encouraged to bring a snack with them to share during their cabin party on the first night."We called the camp to double check on what we were supposed to send snack wise for this "cabin party" and we were told generally campers bring chips, candies, and chocolates.
"Goodness made special for your little ones"And of course it also packs the healthy inferences of the words "yogurt" and "strawberry".
"are made with 70% fruit, 30% grains and seeds, and nothing else."So let's take a quick and easy peek at those claims.
No added sugar.
No artificial flavour."
Today's Funny Friday is a brilliant example of taking a tired old idea and making it very, very new again.....with dogs.
Have a great weekend!
(email subscribers head to the blog to watch)
"a company called Vemma is approaching students through Facebook to become “brand agents” (sales representatives) to sell their drink Verve! The drink is not sold in stores. They target middle and high schools students (ages 14 to 16 and over). They have a strong marketing plan, there is a cost for the start-up kit, and messaging on their website tells students that becoming a Verve Brand rep will help them develop leadership and business skills, as well as make them a lot of money. There is also an incentive program that offers cars and more. The students are strongly encouraged to recruit others as “brand agents”."And so what's Verve? It's Vemma's version of Red Bull replete with this grab bag of "medicinal" ingredients,
Today's Funny Friday comes courtesy of America's Got Talent and it involves a very talented 6 year old singer and her 9 year old brother.
Have a great weekend!
(email subscribers, head to the blog to watch)
"Let's work together to create environments that help make the healthier choice, the easier choice."(OTTAWA) May 7th, 2012 - The City of Ottawa publishes their Healthy Eating, Active Living and Healthy Weights 2012" report that rightly notes,
"the settings in which we live, learn, work and play, which can influence the choices we make including the food we consume"(ONTARIO) May 18th, 2012 - The Province of Ontario announces the establishment of their Healthy Kids Panel whose aims include,
"minimizing the factors that contribute to obesity during childhood"Is it all just feel good blather? If our federal, provincial or municipal governments truly wanted to start improving our children's environments and setting a leadership example for change would chimichangas really be sold in one of Canada's National Heritage Sites? Similarly, if change were really on the menu, would our schools, hospitals, arenas and community centres still be selling no name junk food? Wouldn't we be seeing a much larger investment in water fountains, farm to table programs, cooking skills classes and caloric literacy?
“What basic research and taste in children is shedding light on – and why the foods that they’re making for children are to high in sugar and salt – is they are manipulating or exploiting the biology of the child. I think that anyone who makes a product for a child has to take responsibility because what they are doing is teaching the child the level of sweetness or saltiness the food should be. They’re not just providing a source of calories for a child, they’re impacting the health of that child”And so begins Moss’ tour of where industry knows what it's doing may well be causing harm. It’s important here to point out that the food industry is simply doing what the food industry does which is strive to always sell more of their products, but what will matter to future litigators is whether or not they understood that their marketing and processing of the products would contribute to harm.
“How can we drive more ounces into more more bodies more often”,and,
“teenagers became the battleground for early brand adoption,”and, in regard to the food industry's "promise" not to market to kids under the age of twelve,
“magically, when they would turn twelve, we’d suddenly attack them like a bunch of wolves."Broadly Moss explains that the typical practice for the food industry has been once one of the core pillars of salt, sugar or fat fall out of societal favour, for manufacturers to simply swap to a new pillar leading me to wonder whether we’re about to experience the low salt, low sugar era of high fat processed foods and whether or not that will be a useful formula or whether it will bring with it its own health concerns?
“The gun is right there. It’s not hidden. That’s the genius of Coke.”,As for my endorsement - simply put - if you eat food you should read this book.
"The show will also include a challenge for current Waterloo students to see if they can match the pro-eater Timbit for Timbit"Sigh.
Posted by Yoni Freedhoff at 5:30 am