Jimmy Graham is a tight end playing in the NFL.
In 2014 Graham signed a 4 year, $40,000,000 contract, including a $12,000,000 signing bonus, $20,900,000 guaranteed, and an average annual salary of $10,000,000.
And now he's selling sugar water and starring in a Powerade video that hits viewers over the head with the notion that Powerade was integral to Graham's rise from an orphanage to stardom.
One day we'll look back on these partnerships and wonder how anyone ever felt comfortable doing them.
Here's Graham's video, followed by one of my own that I made back in 2012. Oh, and Jimmy, Powerade sucks.