Wednesday, March 12, 2008

Front of Cookie Labeling!

So this is a follow-up post to my Stupidest Cookies Ever? post that looked at Voortman's Omega-3 Zeer-Ohs.

A kind reader (who'd like to remain wholly anonymous) was gracious enough to bring me an Omega 3 Zeer-Oh because lo and behold, printed smack dab in the middle of the fake Oreo (click the picture to enlarge it for a better look) are the words,

"Zero Trans Fats"
So Voortman's has basically thrown down the gauntlet here. I challenge anyone to find me a stupider (yes, I realize that's not a real word) cookie!

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  1. Anonymous8:07 am

    Voortam was one of the first major cookie companies to make their cookies trans fats free. Should they not be commended rather than criticized?

  2. Anonymous8:17 am

    I believe it was the Frugal Gourmet who once, while noting that vegetable oil was labeled, "No cholesterol," declared, "There's no waffles in it either, but they don't say that!"
    What do you expect when you choose a sandwich cookie; of course it has fat, sugar, and no nutritional value. The least you can hope is no trans fats.

  3. Good enough to eat.

  4. Anonymous11:39 am

    That is pretty funny. I don't think I would be interested in buying a cookie like that. I'm new to this, so I don't know how to "link" to you, but if i did I would.

  5. HAH! That's pretty damn funny and since you threw it down. I WILL FIND YOU THAT STUPID'EST'ER cookie!

    Game on!

  6. I'm with the 1st and 2nd anonymous

  7. I'm liking the blog. And congrats on having a blog of note. I just started, come check mine out sometime.

  8. It's a tenet of sales that you point out the positives of your product, regardless of the fact that the competitor's product has the same qualities. Our brand is made from blah-blah, is what you say,not all widgets are made from blah-blah. An informed consumer would of course know that, but most people don't take the time to become informed consumers. I love the frugal gourmet quote!

  9. Anonymous11:26 pm