Tuesday, May 08, 2012

Badvertising: Quaker Oatmeal's Super Grains?


I know you've heard of super fruit (even though there's no such thing), but have you ever heard of "super grains"?

I hadn't, at least not until I saw this badvertisement for Quaker Maple and Brown Sugar Instant Oatmeal.

So what's in a packet of this stuff?

About the same amount of fibre as a slice of whole grain bread along with 3.5 teaspoons of sugar (and that's before you add any of your own).

Super grains?

Hardly.

More like "Sugar grains".

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