The New Latin American Food Pyramid

It's called the Camino Mágico and it was created by a group called the "Latino Nutrition Coalition".

In short, it is the worst example of marketing trying to pass itself off as nutrition that I've ever seen.

The Camino is a 16 page, confusing booklet whose Mission according to the last page is:

"Camino Mágico will help us make healthier food choices at the grocery store."

What it should read is:

"Camino Magico will help us sell products at the grocery store."

Whose products? Well the kindly and altruistic founding members of the the Latino Nutrition Coalition of course. Who makes up this wonderful and healthful coalition? Well, on the last page, there's a handy list:

Oldways

Mission Foods

ConAgra Foods

Wisconsin Milk Marketing Board

Florida Tomato Committee

Goya Foods

Tampico Beverages

The Peanut Institute

US Potato Board

USA Rice Federation

Silk Soymilk

Alliance Enterprises

Unilever

You think they've been able to affect how this booklet was put together?

Um, have you ever seen a food pyramid with branded products before?

What's worse is the fact that in their suggested recipes segment, where they tell you which brands of foods to buy, the portion sizes are absolutely astronomical....it almost looks like um, pictures you might find in product advertisements, where size is a marketable commodity and an enticement for purchase.

There's also this neat Supermarket Map that will show you, with brand photographs, where to find the products sold by the various groups listed above.

Basically, it's a nutrition infomercial.

Want your product included? Then simply visit the Camino Mágico's Sponsorship Opportunities page where you'll find this for sale list:

Additional meal-page product photos $1,500 each $5,000 for 4

Product photo(s) in supermarket map $2,000 each

Brief nutritional tips (only 4 available)$2,000 each

“How to read a label” page $15,000

Launch event sponsor (Your foods served; program input; signage, etc.) $2,500 per city, $6,000 for 3 cities

Or you can join the Latino Nutrition Coalition itself. What are the acceptance criteria you ask? Well money of course. Depending on the size of your company, you have to pay more. Do you need to know anything about nutrition? Nope - and here's a bonus, as one of the listed perks of membership your company will now enjoy,

"Visibility in scientific, culinary and media circles as a company committed to good health and high-quality products."

So people will in fact think you know something about nutrition and care about their health even though you don't.

Way to go Latino Nutrition Coalition, it's possible you've increased my nutritional cynicism by a notch - something I wasn't sure was possible, and it didn't even cost me anything!

I'm not really going to bother discussing the nutritional merits of the Camino as the majority of its copy space is dedicated to brand placement.

I do have one niceish thing to say about the Camino and the Coalition. While the Camino is certainly just an advertisement and the Coalition just a lobby group, at least they're up front about their work. Contrast that with Canada's Food Guide and the American Food Pyramid - both also simply advertisements with Health Canada and the USDA serving up lobby groups' interests under the false guise of science and concern rather than serving them up truthfully for what they are - reflections of food politics.

Tigers Aren't Fun

But they can be funny...

To tee up this Funny Friday clip, here's what Wikipedia has to say about the behaviour of tigers,

"To identify his territory the male marks trees by spraying urine and anal gland secretions"

Moral of the story? Stay away from tigers.

Have a great weekend!

Fighting Childhood Obesity with Donuts?

Oh the hypocrisy.

An article in the New York times last month discussed the odd coupling of Rachael Ray (celebrity Food Network chef) with Bill Clinton's Alliance for a Healthier Generation.

The Alliance's mission?

"To eliminate childhood obesity and to inspire all young people in the United States to develop lifelong, healthy habits."

On the Alliance's homepage as I type this is a picture of Clinton laughing with Rachael.

Rachael should be the one laughing, one of those evil cartoon villain I pulled the wool over the good guys' faces laughs, because Rachael's other other job is being a corporate shill for.....wait for it....Dunkin' Donuts.

In Dunkin' Donutss press release announcing Rachael as their new brand representative, Dunkin' Donuts' Brand President Robert Rodriguez has a lovely quote,

"Rachael's philosophy of creating quality meals quickly and without pretense for busy people living busy lives is the same driving force behind the Dunkin' Donuts brand."

Well I guess it's true that donuts are quick and without pretense, but meals?

What does Rachael have to say,

"Me, I don’t want to talk about obesity. I want to talk about how fun healthy food is, period."

Donuts sure are healthy - they are a perfect fit for fostering the lifelong healthy habits the Alliance is hoping to instill in America's children.

Brilliant move Bill.


[Hat Tip to Jack from Fork and Bottle and bottom picture to Gallery of the Absurd]

Bad News for American Runners

USA Track and Field has recently banned racers from wearing headphones at any of their sanctioned events.

Rule 144.3b, sure to dramatically decrease participation in American casual running events, reads as follows,

"The visible possession or use by athletes of video or audio cassette recorders or players, TV's, CD or DVD players, radio transmitters or receivers, mobile phones, computers, or any similar devices in the competition area shall not be permitted"

I've never run a marathon and it's definitely on my to-do list one day and at one point I entertained the idea of making the New York marathon my first - not any more.

I just can't imagine running for 4 hours, fighting a body that doesn't really want to be doing what it's doing, and not have the benefit of a playlist.

They state it's for safety reasons - I'd love to see the stats as to the injuries due to running with headphones on a course where there's no vehicular traffic.

Does Milk Increase Risk of Parkinson's?

Looking for another reason to consider reducing your milk and dairy consumption?

I've blogged before about how diets higher in dairy seem to be associated with increased risk of ovarian cancer and fatal and aggressive prostate cancer while not demonstrating themselves to be protective versus osteoporotic fractures.

Well now research has linked diets higher in dairy, especially in men, with increased risk of Parkinson's disease.

The study, published a week or so ago in the American Journal of Epidemiology, looked at 57,689 men and 73,175 women from the American Cancer Society's Cancer Prevention Study II Nutrition Cohort. 250 men and 138 women with Parkinson's disease were identified during the ten years of follow-up. Diets higher in dairy were associated with increased risks of Parkinson's development with men having an 80% increased risk and women 30% in the highest dairy intake grouping.

While by no means a slam dunk that ties dairy forever to Parkinson's, it's just another thing to ponder when watching the does a body good and think about your drink messages paid for by the enormously deep pockets of Big Milk.

In an reflex quobesity, Big Milk in the UK (the UK Dairy Council) had this to say regarding the study,

"In reality there is no definitive link between dairy/milk, or any other food group, and any chronic disease."

Um, doesn't that also mean there's no definitive link between dairy consumption and osteoporosis prevention (a chronic disease)?

Of course if pressed this Big Milk spokesperson certainly would point out that....no no, milk does decrease risk of osteoporosis (even though it doesn't), it's just that nothing bad could ever be linked to dairy.

Ignorant, stupid, lazy or corrupt?

So you think you know about nutrition?

How about nutrition policy?

Long time readers of my blog will know that as far as nutrition policy goes the Canadian government's not exactly a stellar performer (though to be fair, I'm sure there are many folks in Health Canada and other spheres of government that care deeply about nutrition).

How about in the U.S.?

The Center for Science in the Public Interest put out a quiz to see how good you are at guessing the USDA's policy on food in American High Schools.

It only takes about 30 seconds or so to whip through it.

Even cynical old me was surprised.

I guess our government's not the only one who doesn't get it.

TAKE THE QUIZ HERE

So what's your vote? Are these government organizations ignorant, stupid,lazy or corrupt when it comes to nutrition policy?

It's sad that the nicest adjective I could come up with is ignorant.

[Can't hat tip anyone - too many people and too many places]

Milk and Hormones

Frankly I don't really have an educated opinion on rGBH (the hormone given to dairy cows to increase their milk production) as to whether or not it's safe.

I do however have an opinion on The Colbert Report as to whether or not it's funny.

It most certainly is!

Here for Funny Friday's is Stephen's take on rGBH.

Have a great weekend!

"Fat Kids Can't Hunt"

That's the very unfortunate name of a very unfortunate new show being planned in Australia.

According to the report, the premise is pretty straightforward: 10 overweight children spend one month living with Australian aboriginals and during that month, they are only allowed to eat foods that they procure and hunt themselves using traditional aboriginal techniques.

Apparently this is not the first such show as it's mirroring a British show entitled, "Fat Men Can't Hunt" which involved sending overweight men to Namibia with similar rules.

This is wrong on so many levels. From the potential of worsening body image issues in the children, to the show not teaching them anything about how to eat and "hunt" nutritiously in our urban jungles, to the exploitation of these children's obviously desperate vulnerability and lastly to the fact that the show is so outrageous that despite all of my concerns, the voyeur in me wants to watch it.

On a number of occasions I've been approached by television news or morning shows to have them follow a patient through my program. I've turned them down every time. Weight loss is a personal decision and a personal journey and involves changing a lifestyle. Lifestyle change is difficult and I would never want to add the additional burden and pressure of television exposure to any of my patients.

I do worry how this show is going to affect those children.

If this really were a reality television show I'd have them take the parents and not the kids.

[Hat tip to a blog I happened across yesterday - Rudd Sound Bites; an informative and biting blog written out of Yale's Rudd Center for Food Policy and Obesity]

Will McDonald's Breakfasts Kill You?

It's rare that in one post I get to cover research and Big Food quobesity, but clearly today's going to be a special day.

First the research.

A study published in this week's Journal of Nutrition compared the after effects of eating either a) 830 Calories of high fat McDonald's breakfast items (2 hash browns, 1 Sausage McMuffin and 1 Egg McMuffin) vs b) 820 Calories of low fat sugary breakfast items (Kellogg's Frosted Flakes, skim milk, fat free yogurt, a Kellogg's fruit loop bar and Sunny Delight orange juice). The meals were controlled for salt by having the low fat test group also consume 1,000mg of salt to make things even. Researchers then watched subjects performing "stress tasks" which included arithmetic, public speaking, pain tolerance, and cold tolerance and measured their blood pressure responses throughout.

What was found was that folks with the high fat preload had significantly higher blood pressure responses to all of these stressors along with higher total peripheral resistance. This led the authors to conclude,

"a single high-fat meal may lead to heightened cardiovascular reactivity in healthy, normotensive individuals"

or more simply, high-fat meals may temporarily give high blood pressure to folks whose blood pressures are usually normal.

Frankly the study didn't excite me that much which is why I didn't report on it yesterday. It only had 30 subjects, didn't report how long this effect lasted and really, how stressful is the time immediately following a meal for most folks?

Now the Quobesity.

While the study might not have excited me too much, I absolutely loved McDonald's press release this morning on the matter. Here it is in its entirety though I've highlighted the bits I like best:

"While we appreciate ongoing health and wellness research, we're disappointed that this preliminary study does not tell the whole nutrition story at McDonald's and makes broad conclusions based on only one combination of menu items.

At McDonald's Canada, we're proud of our food and have been a leader in serving quality breakfast options for more than 30 years. We have always believed in the sound nutritional principles of balance, variety and moderation and that McDonald's can be part of any balanced, active lifestyle.

The breakfast combination used in the report provides only a small example of a much larger menu from which to choose. For example, many of our customers do enjoy a balanced breakfast consisting of an Egg McMuffin, Fruit 'n Yogurt Parfait and small orange juice, all of which combine elements from the four food groups and fall within recommended daily values as outlined in Canada's Food Guide.

We're always listening to our customers and have been a leader in providing them with complete nutrition information, both in our restaurants and online at www.mcdonalds.ca, to help them make responsible choices that are right for them and their lifestyles."

McDonald's you guys are the best. Thank you for looking out for me and my family. I know our health means much more to you than your bottom line and your press release this morning certainly proves that. Please ignore all of those naysayers who get mad at small things like exploitative advertising targeting children, portions that are larger than anyone could argue are healthy and the overt hucking of larger sized foods as being of great value. You guys are the Kings and Queens of nutritional advocacy - don't let anyone ever tell you different.

(FYI: If you think the meal consumed at McDonald's was excessive and not representative of McDonald's breakfasts you might be right - some have more Calories and more fat. Eat the McDonald's Deluxe Breakfast pictured at the top of this post and according to the McDonald's website you'll be having 1,380 Calories with 67 total grams of fat including 13 grams of trans fat. YUMMY! Think it's a coincidence that the item ID on the hyperlinked URL is 6666?)

Anti-Obesity Baby Formula?

Here's one of the scarier pieces I've read in a while.

Prof. Mike Cawthorne, a UK scientist is formulating a baby formula designed to prevent future obesity via its inclusion of the hormone leptin.

Leptin is a fairly well understood hunger/satiety hormone. It was discovered in the 90s out of studies of an obese mouse model and it's produced by our bodies' fat cells. Leptin's job is to help let the brain know we're full and binding of leptin to the satiety centre of our brains (the hypothalamus) is one of the body's satiety signals.

Folks with two defective leptin receptors are morbidly obese and providing them with leptin injections confers massive weight loss.

Before you get too excited about the potential for leptin to benefit folks with weight management issues you should know that to date there have only been a few dozen folks worldwide who have been shown to have two defective leptin receptors and that obesity researchers got far too excited about leptin's role in treatment and to date virtually every study ever done on leptin replacement as a weight management tool has been a major disappointment unless you're one of those few dozen individuals with the exceedingly rare combination of two defective leptin genes.

In folks with significant amounts of weight, one of the proposed mechanisms or contributors is in fact leptin resistance whereas their bodies actually produce more leptin (remember it's produced in the fat cells themselves), it's just that their bodies don't seem to respond to it.

Back to the baby formula. Professor Cawthorne is basing his idea off of a couple of rat studies: In the first study suckling rats were given 4 times the amount of leptin normally ingested from their mothers and later in life were found to be lighter and eat fewer Calories. The second study, administered leptin to pregnant rats and found that their offspring were leaner and lighter. Putting these studies together Professor Cawthorne is designing an infant formula that has leptin added to it.

What's fascinating to me is the fact that to an extent, these studies have already been conducted in humans and their results have proven to be woefully disappointing.

You see, we know that folks with significant amounts of weight produce a great deal more leptin than lean folks, and that therefore obese pregnant women's babies are exposed to a great deal more in-utero leptin and more breast milk leptin. Yet we know that having a parent with a significant amount of weight vastly increases the risk of that child being an obese adult. If you were like Dr. Cawthorne and wanted to make an overly simplistic leap, you might even want to paradoxically blame the leptin.

I don't think that would be wise either.

For me obesity is not a single cause issue. At the end of the day there are an incredible myriad of factors that influence how much we eat and how much we burn. When I read stuff like Mike Cawthorne's formula plans the cynic in me wonders how much the fact that there's a 50-100 billion dollar industry out there where folks buy hope in the form of miracle pills, tablets and cures, influences the plans of such formulations.

Scary stuff jumping from bench to bedside in one fell swoop. Who knows what kind of other longterm implications might occur with such a plan, including the possibility of a worsening of future weight, or unforeseen and unrelated after effects.

Me, I'll stick to educating, motivating and supporting.

The Heart and Stroke Foundation Health Check Stinks

So I opened up the parenting magazine that we've been getting for free since the birth of our latest daughter and I came across this ad from Big Beef telling me that the Heart and Stroke Foundation of Canada wants me to eat red meat.

So I asked myself, why? Why does the Heart and Stroke Foundation think so much of red meat that they've given it a "Health Check", their symbol meant to indicate a good for your health type option?

I'm not aware of any study that has demonstrated any significant health benefits with red meat consumption.

On the contrary, I'm aware of many studies that have demonstrated the dangers of red meat consumption - from breast cancer (in post-menopausal women, intake of just 60 grams per day increased their risk of breast cancer by 57%), to colon cancer (people who ate the most red meat were almost 40% more likely to develop colon cancer), and diabetes (for every increase in the number of daily servings of red meat there was a 26% increase in the risk of developing diabetes)

So I decided to try to find some studies that demonstrated benefits to the consumption of red meat. I searched Medline for roughly an hour and the only articles I could find had to do with helping young women get enough iron by consuming more red meat.

Is red meat the only source of iron? Nope. Folks can get iron by consuming iron rich foods (iron-fortified cereals, tofu and soy products, poultry, almonds, dates and prunes) along with Vitamin C to help absorption, cooking with iron skillets/cookware, and avoiding the combination of iron rich foods with those that block iron absorption like tea and coffee, high fibre meals and calcium supplements.

Or of course you could also simply go out and buy an iron supplement and take that.

Sometimes proponents of red meat will talk about zinc and vitamin B12. Indeed red meat's a fantastic source of both, but why would I want a source of zinc (also found in poultry, beans, nuts, whole grains and fortified cereals), and B12 (also found in poultry, eggs, mollusks, fish, and fortified cereals) that upped my risk of developing various cancers when I could get both from other sources or once again, go out and buy a supplement?

Going back to the Heart and Stroke Foundation, the only answers I have as to their recommendation we eat red meat are cynical ones. The nicest one I can come up with is that they figure folks are going to eat red meat anyhow so they might as well recommend that we eat the leanest cuts therein and in so doing avoid the processed meats that have been shown to worsen the risks of red meat consumption. The meanest ones have to do with them having their heads in the sand, bureaucratic quagmire, or tunnel-vision incompetence.

Health Canada of course wants folks to eat red meat. According to their atrocious Food Guide, they want post-menopausal women to consume up to 150 grams of it a day, thereby increasing their risk of breast cancer by more than 60%, their risk of colon cancer by 40% and their risk of developing diabetes by over 50%.

MMMmmmm super healthy. Way to go Health Canada!

For Health Canada I don't have a nice answer as to why they recommend we consume red meat. For them it's absolutely due to the combination of tunnel-vision incompetence with both political and industry pandering.

When Dr. Walter Willett saw our Food Guide, he had this to say,

"Canadian Guidelines make little distinction between consumption of red meat, beans, fish, and poultry. Although they advocate lean meat, this is only a small fraction of the red meat in the food supply and the guidelines are silent about usual cuts of meat and processed meats, which are a huge part of the North American diet. Thus, the Guidelines seem unbalanced; the evidence would suggest that red meat and particularly processed meats should be limited, and that a combination of fish, poultry, nuts, beans and soy, and occasionally lean meat be the primary protein sources."

(In case you don't remember, Dr. Willett has been the chair of nutrition at Harvard since 1991, is without a doubt the world's leading nutritional epidemiologist and is the second most cited scientist in the history of clinical medicine.)

The only reason I can think of to eat red meat is taste. I adore the taste of red meat, but not for one second do I try to kid myself that red meat is a healthy choice, I simply eat the smallest amount of it that I feel I need in my life in order to be happy.

Plainly and simply red meat is not a healthy choice. It should not have a "Health Check" from the Heart and Stroke Foundation and of course they should and do know better.

This will begin an ongoing series on unhealthy "Health Checks" from the Heart and Stroke Foundation - I will be keeping my eyes peeled for them in the Supermarket. Should anyone out them come across one that they wonder about, please send it my way.

Tidy Up!

For those of you new to my blog (this past week has seen a lot of new subscribers to the blog's email feed), you may not know that on Fridays I post something usually unrelated to anything other than being in some way shape or form humorous.

You may also not know that if you're a feed subscriber, you'll have to log on to the blog itself in order to watch the videos.

Today for Funny Friday, a grouping of 3 great Ikea commercials (they get better as they go).

Have a great weekend!

Revo - an Engine for your Bike

What weighs 15lbs, gets 200 miles per gallon, and drives at 20 mph?

The Revo Wheel.

This wheel is an engineering marvel that is meant to replace the front wheel in your bike, basically turning your bike into a slow moped.

Pedaling is for suckers I guess.

The thing is, while certainly lightish, at 15lbs that's going to make actually pedaling your bike a whole lot more difficult which of course for most, will make pedaling a rarity.

$599US is the price you'll have to pay to turn your trusty bike, a source of health and fitness, into a sweat free, zero-Calorie moped.

Please don't buy one.

Big Bacon Comes out Swinging

Who even knew there was such a thing as big bacon?

Consider the European company Danish - their logo is their name styled to look like a piece of bacon and they just published a press release entitled,

"Science in a sandwich: boffins create 'the perfect bacon buttie' formula"

Now for those of us who aren't living across the pond and don't know what they heck a "bacon buttie" is, it's a white bread bacon sandwich and apparently the brits can't get enough of them.

Danish paid 4 "scientists" in Leeds to come up with a "formula" to create the perfect bacon buttie. According to the press release, they spent over 1,000 hours testing 700 different variations.

Here's the formula they deemed reflects buttie perfection:

N = C + {fb(cm)*fb(tc)} + fb(Ts)+ fc*ta

Where,

N = force in Newtons required to break the cooked bacon
fb = function of the bacon type
fc = function of the condiment / filling effect
Ts = serving temperature
tc = cooking time
ta = time or duration of application of condiment / filling
cm = cooking method
C = Newtons required to break uncooked bacon

I have to just quote from the press release, because it's just too weird for me to paraphrase,

"The research revealed that, ideally, the ‘crunching’ sound made when you tuck in to those crispy rashers should measure 0.5 decibels when eaten, and they should break when 0.4 Newtons of force is applied through chewing.

The butties were tested using a high-tech computer that measures food texture, while taste panels consisting of 50 eager volunteers judged the butties for taste, texture and flavour. Further consumer group research by Danish Bacon confirmed that the formula is a clear favourite with bacon fans – over 60 per cent gave the bacon butties prepared using the new equation the ‘thumbs up’."

But the best part of this incredible waste of 1,000 hours of time comes from the same press release's "recipe" to make your perfect bacon buttie at home. Their "step-by-step guide to the perfect bacon buttie" has a grand total of six steps:

1. Cut two slices of white farmhouse bread (one to two centimetres thick)
2. Take two or three (or more!) rashers of Danish back bacon (smoked or unsmoked – whichever is your preference)
3. Place under preheated oven grill for approximately seven minutes on high (preferably 240 degrees)
4. Turn once during cooking
5. Add sauce to taste
6. Eat and enjoy!

Or to summarize, get white bread, buy our brand of bacon, cook it and eat it.

You've got to hand it to Big Bacon though, this thing hit the New York Times.

Canada Fails its Children Yet Again

There's a press release in my inbox this morning. It's from the Canadian Food and Beverage Industry (Big Food) and basically it details how our clearly misguided government has decided to not only continue to allow food advertisers to target our children, but is now holding their hand while they do so.

"Joined by the Minister of Health, the Hon. Tony Clement, Concerned Children's Advertisers (CCA), Food & Consumer Products of Canada (FCPC) and Advertising Standards Canada (ASC) laid out the unique, integrated approach Canada is taking to help children and their families make wise choices related to healthy eating and active living."

I know, I know, you think that sounds good - well let me continue.

Here are the 3 initiatives:

1. Long Live Kids: A series of public service announcements addressing healthy eating and physical activity (with a specific emphasis on the Food Guide that tells us white bread, red meat and chocolate milk are healthy choices).

2. A voluntary initiative of 15 Canadian food and beverage companies to specifically target under 12 year olds with the promotion of healthy dietary choices and/or active living messages in at least 50% of their advertising.

3. New interpretation guidelines for children's food and beverage advertising have been added to the Broadcast Code for Advertising to Children and the Canadian Code of Advertising Standards.

So let's go through these one by one.

Long Live Kids - I won't bash this one other than the fact that again it's going to promote a Food Guide that as I've detailed at length before, does not represent what science understands to be the healthiest known diet and specifically allows advertisers like Big Milk to recommend to Canadian parents that they give their children 2 glasses of chocolate milk a day.

Voluntary ads - Do you think that maybe, just maybe, the companies involved are going to spend their time promoting themselves as healthy, concerned, part of the solution type corporations? Do you think that they're going to try to leverage these messages to try to imply that their entire brands are healthy? That's sure as heck what I would do if I were one of these corporations. Want to know which corporations we're talking about? Cadbury Schweppes, Campbell, Coca-Cola Ltd., General Mills, Hershey, Janes Family Foods, Kellogg, Kraft, McCain Foods, McDonald's, Nestlé, Parmalat, PepsiCo, Unilever and Weston Foods. Paragons of health all.

Last month the Kaiser Family Foundation released their report, "Food for Thought" detailing advertising targeting children in the United States. They reported that on an annual basis children between the ages of 2-7 (an age too young to discern truth from advertising) see an average of 13,904 TV ads per year, a number that goes up to 30,155 ads per year for kids between 8-12. Of those ads, over half of them on children's programming were for food.

Assuming of course that Canadian airwaves are comparable, even if 50% of the ads are taken away, our 2-7 year old children will still see on average 6 ads every day for crappy food while our 8-12 year olds will see 11.

Of the food ads 34% are for candy and snacks, 28% are for cereal, and 10% are for fast food while 4% are for dairy products, 1% are for fruit juices, and none are for fruits or vegetables.

So basically, Big Food corporations like McDonald's and Cadbury will now not only be able to continue pummelling our children with calls to eat unhealthy foods, now they'll also be able to build brand recognition as healthy, responsible corporations partnering with our government in the battle against childhood obesity and chronic illness.

Tightening of regulations - Want to know what's changed? There will be a Committee, one that INCLUDES industry, that will be preclearing commercials with the specific aim of ensuring that the portions represented in the commercial will be of adequate size.

Woo Hoo?

Bottom line - the Government's failed us again. Whether through willful catering and pandering to the industry powerhouse of Big Food or simply through ignorance, they've taken an opportunity to do something good (like simply ban food advertising targeting children who can't discern truth from advertising) and instead created a situation where Big Food can claim in their ads that they're now part of the solution.

Bravo.

Do Newspaper Recipes Make you Fat?

My media scanners picked up this headline on Friday,

"Community Obesity Rates Linked To Calories From Newspaper Dessert Recipes"

and of course, I immediately closed the Citizen's food section.

All kidding aside, what the headline did do was spur me to read the actual article published in the Wisconsin Medical Journal entitled:

"Calories from Newspaper Dessert Recipes are Associated with Community Obesity Rates"

After reading the methodology and the paper, I can say that without a doubt this is the weakest article I have ever read that was actually published in a peer-reviewed medical journal.

Here are their methods:

"3 cities with populations of 400,000 or more were selected from 4 geographic areas within the United States....All recipes published in major newspapers for those cities in the last week of August 2000 were accessed....and the nutrient content for each recipe was calculated....data were entered into an Excel spreadsheet and analyzed with SPSS using linear regression and correlation."

So basically a bunch of large cities had their obesity rates plotted against one week's worth of local newspaper recipes' Caloric contents.

The authors concluded,

"In this study, we found that caloric intake of recipes published in major newspapers are correlated with community obesity rates."

The authors do admit that there are limitations to the study,

"Limitations of this study stem primarily from the correlational study design that may lead to the "ecological fallacy" where the observed correlation may be due to some underlying differences between the communities included in the study, such as demographics or health care"

Um, yah think?

Two things blow me away about this study. Firstly that any self-respecting scientist would publish correlational data based on a SINGLE week's worth of data boiling down an incredibly complex social and medial condition with dozens, if not hundreds of possible hypothetical contributors, to have cause from a single observational variable, and secondly that somehow this thing passed peer review.

[note to self, if I ever have a poorly designed study that I can't get published elsewhere maybe consider the Wisconsin Medical Journal]

This study reminds me of a story published a few months ago in the Economist where Toronto based scientist Peter Austin "proved" that those burn under the astrological sign of Sagittarius were 38% more likely to be admitted to a hospital with a broken arm. The difference between Austin's ridiculous conclusion and these authors' being that Dr. Austin purposely designed his study to promote a ridiculous result so as to call to question conclusions like the one above and highlight the need for proper study methodologies and statistical analyses.

Statistics can be incredibly misleading.

Attack of the Killer Pickles

Let's say you have an irrational, severe and fairly bizarre phobia. Let's also say that you get picked on and made fun of because of it with kids in school calling you names. Do you think it would be a good idea for you to appear on a national television tabloid show to face and discuss it?

For Funny Friday, here is a truly bizarre clip from the Maury Povitch show. I only hope that she got paid for her appearance and that Maury's show was successful in freeing her of her phobia because if it wasn't, I don't think this clip will have helped her cause much.

Have a great weekend!

Top Ten Weird Searches that hit my Blog

A while back I installed Google Analytics on my blog - it's a service that keeps statistics about visitors and tells me things about where people heard about my ranting.

For the folks who find my blog via search engines, it'll actually tell me what search they entered in order to find me.

Most are pretty straightforward - Canada's Food Guide, Is Meat Healthy and such, but some are well, kinda weird.

In no particular order, here are the strangest searches of the past few months:

10. Buy cocaine by mail in Canada
9. Underwear
8. Foot long meatball
7. Selling mantras
6. Victoria Beckham's daily calorie intake
5. Be uber skinny
4. What kind of medicine was ketchup?
3. "Colon blow" consumer concerns
2. Tostitos Passover
1. How to eat less fruit

For the person with the "How to eat less fruit" search - may I suggest eating less fruit?

Powerade Option - the 10 Calorie Sports Drink

Launched back in 2005 at the tail end of the low-carb craze and noticed by me last night, is the Coca Cola company's Powerade Option sports drink.

It's sweetened with both Splenda and high fructose corn syrup and thereby keeps its Calories at a very low 10.

It's a bit of a dilemma for me as to whether or not I think it's a good idea. On the one hand, it's low Calorie which I like, but on the other hand, if you've actually exercised long enough to need some additional fuel (meaning you've exercised vigorously for 45 minutes or more) the lack of carbs in this product will belie that aim.

Generally my advice is always to eat your Calories, but some folks, myself included, find it tough to eat during vigorous activity. When I go for 2 hour bike rides my fuel of choice is often a sports drink diluted to 1/2-3/4 of its intended strength.

So moderate ramble made short. I'm glad there's a sports drink option that's low Calorie, but in general, most folks don't need sports drinks and for those who do, this one's probably not the right choice.

What do you folks think?

Chocolate Milk, it Does a Body Bad

I cut this absolutely obscene ad out of this month's Chatelaine magazine (click it to get a larger image).

It depicts a toddler with a jackhammer and implies that for the sake of his health his parents should give him the two daily glasses of chocolate milk that the Canada's Food Guide directly espouses.

"As a parent you want to do all that you can to prepare them for the future. And that includes giving them plenty of milk. Canada's Food Guide to Healthy Eating recommends kids get at least two servings of milk, chocolate milk, or milk products every single day"

As many of you know I testified before the House of Commons Standing Committee on health regarding the Food Guide and childhood obesity and you probably also know that the Committee two weeks ago released their damning report on the state of childhood obesity in Canada.

Canada has the 5th heaviest children in the developed world, with 26% of young adults aged 2-17 overweight or obese and hence the dire implication therein that this generation of children won't outlive their parents.

Unfortunately the Committee was silent on the issue of Canada's Food Guide.

Not so silent were the Heart and Stroke Foundation, the Canadian Diabetes Association and the Dietitians of Canada, all of whom gloriously praised the virtues of this guide.

Perhaps they're hoping that it will help build their respective businesses?

Who cares if long term epidemiological studies fail to tie in high levels of milk consumption with lower levels of osteoporotic fractures? Who cares if higher levels of dairy consumption have been shown to be associated with increased incidences of ovarian cancer and fatal and aggressive prostate cancers?

For goodness sakes people, it came from a cow so it has to be healthy! Didn't you know, God put cows on earth as magical, majestic, nutritional miracles? Why they provide us with milk and red meat the two healthiest substances known to man....at least according to the folks who farm them.

Yup, give your toddlers 2 glasses of chocolate milk a day. It's almost the Caloric equivalent of 1 Litre of Coca Cola. That's smart! That's good for our country! That won't raise rates of diabetes or heart disease!

Once again, I can't blame the milk industry, they're just trying to hawk their wares, but I sure hope Health Canada gets a big commission - it'll need one to help pay for the rapid increase in diseases like diabetes if in fact Canadian parents pay heed to the very unwise recommendation to feed their children two glasses of chocolate milk daily and help their children gain as much as 36lbs per year from the liquid Calories therein.

Once again, shame on you Health Canada, you're failing our nation and our children, and shame on any registered dietitian or health professional affiliated with the milk industry who isn't speaking out about this outrageous advertising campaign.

Video of Highest Calorie Pizza Ever?

A few weeks ago I posted about that amazing new Japanese pizza invention - the one that added insane amounts of Calories to your meal by stuffing the crust not only with cheese, but with bacon and sausage as well.

Well, now we've got video!

I'm still shocked that this hasn't hit North American shores.

Good lord.

Think you're co-ordinated?

I sure as heck don't think I am.

I've often referred to myself as "anti-dextrous" - bad at both hands, and spent much of my childhood getting picked last or second last for various sports.

My eldest daughter, bless her sweet little heart, seems to have inherited my natural sporting abilities as demonstrated by the fact that she didn't learn to roll over until she was over the age of one and watching her play, let's just say she's not exactly a whirling dervish.

To make me feel worse about it all I came across this video. It's a toddler more co-ordinated than me and it's this week's pick for Funny Friday.

Have a great weekend and for those celebrating, a happy Easter!

Starbucks Strikes Again

Two days ago Starbucks launched two new drinks - the Dulce de Leche Latte and Dulce de Leche Frappuccino.

Starbucks describes the Latte as,

"Topped with whipped cream and a dusting of toffee sprinkles, Starbucks' version of this traditional delicacy is a luxurious tasty treat."

I bet it does taste good....but in classic Starbucks' fancy drink style, it isn't exactly low-cal.

How not low-cal?

Think like drinking two standard sized chocolate bars (440 Calories) and costing like buying four standard sized chocolate bars ($4.50 US).

Mmmmmm

Mush!

Finally, a way to walk your dog without you having to walk yourself!

For only $540 you can buy yourself the "Dog Powered Scooter" and you may never have to walk again.

According to the website, it is a

"hobby/sport you can both enjoy so that more time can be spent together"

and a form of

"practical transportation"

Remember guys, walking is for suckers.

Google Pedometer

So I'm in Toronto this weekend and the batteries die in my Nike +ipod Sport kit and I forgot my pedometer and I want to know how far my run was.

I could jump in my car and drive out the route, or I could use Google Pedometer.

Called Gmap Pedometer it's a mashup of Google maps that allows you to measure any route you'd like.

Simply zoom into whereever you'd like to map, double click on your starting point and all points in between and Gmap Pedometer will work out your distance.

Yesterday it told me I'm slow.

It's not the most beautiful interface, but for its ease of use and its high degree of functionality I give gmap pedometer an A.

Oh and by the way, there's no right number of steps you should take in a day. All this ridiculousness about 10,000 - fact is the best goal step wise is to take as many as you can enjoy, because if you try to take more steps than you enjoy, you'll stop taking them altogether.

The Four Questions

Tonight my daughter's going to ask the first of the traditional four questions of the passover seder.

I thought, in honour of the event, that I provide you with four simple questions - four questions where if you answer yes to all of them, there's a great chance that hunger's not influencing your choices, and if you answer no to one or more, a great chance that you often eat portions or choices inconsistent with your weight management goals.

So here they are:

1. Do you have at least 300-350 Calories for breakfast within 1 hour of waking?
2. Do you always have a meal or a snack within 3 hours of your last one?
3. Do you have at least 3 meals and 2-3 snacks daily?
4. Do you have protein with every meal and snack?

If you're struggling right now with "sticking to a diet", remember that dieting doesn't work and that the primary reason is that suffering doesn't work. Try to get 4 yeses and see if that doesn't help.

Remember, reasonable jumps out the window when hunger enters the room.

Passover Time in Maneschewitzville

I've always wondered whether or not some ER in Israel has done a study to see if there's an increased incidence of bowel obstructions over Passover.

For those of you with seders coming up, Chag Sameach and enjoy this clip for Funny Fridays.

For those of you who don't know what I'm talking about, if you want to have some fun this coming Monday, dress up in a toga with sandals and wait outside a Jewish home on Monday night (look for the scroll on the side of the door). When the door opens at around 8:30pm, walk straight in, head to the dining room and in the middle of the table will be a full glass of very sweet sickly wine. Don't say a word, grab it, drink it and leave.

Have a great weekend!

Canada's Plan to Combat Childhood Obesity

Looking at the report that was released earlier this week by the House of Commons Standing Committee on Health, I'm saddened by their lack of real action.

They rile up the public with statements, true statements, like 1 in 4 Canadian children are obese and that it's predicted that this current generation of children won't outlive their parents, but then when it comes down to their recommendations, to rate them generously would be to call them cautious.

I'll summarize them all below, but first a quick story.

My wife was watching Global news and saw that a report was going to come out about the Committee's recommendations so she taped it for me to watch when I got home from work. Immediately prior to the start of the report was a commercial from the Dairy Farmers of Canada. The commercial showed a healthy looking infant crawling slowly on the floor while a serious woman's voice extolled the virtues of milk, specifically stating that Canada's Food Guide recommends that children have two cups of chocolate milk daily (remember, 80% more Calories drop per drop than Coca Cola) to help them grow up healthy.

What's your guess, did the Committee mention the Food Guide?

Here's a summary of the Committee's recommendations:

More research into childhood obesity

More funding for advertising campaigns designed to educate about childhood obesity

A call to implement the findings of the trans-fat task force

Research on the special needs of first nations Canadians in the battle on obesity

Improvement of nutrition labeling

Better data collection for research

The sharing of data with health professionals

The identification of what will become the "lead agency" on childhood obesity in Canada

The finding of means to reduce the costs of "nutritious" foods to the more remote parts of Canada

The tracking of childrens' involvements in sports

Improvement of school health and fitness curricula

New funding for improved infrastructure in schools for healthy fitness and food choices

The evaluation of the efficacy of the ban against advertising to children in Quebec.

Oh, and if you're wondering about the significance of the picture at the top of this post, it's the first one that shows up in Google Images with the search for "Toothless".

"The obesity epidemic is Bullsh!t!"

That's how Penn and Teller opened up their 5th season.

If you remember I blogged about the dilemma of loving the show but being scared to be interviewed by it when I came across some of their freelance camera guys at the Obesity Society conference last October.

So I watched the episode last night and wanted to give it a review.

I have to admit, I was somewhat disappointed. Don't get me wrong, I was pleased that I was only peripherally referred to as an a-hole, it was actually the content that disappointed me.

I've watched Bullsh!t's other 4 season and more often than not Penn and Teller do a great job taking sides. They are usually merciless, with the strength of their convictions guiding their acerbic wit and making folks who think they're right look really, really stupid. This time, not so much.

If I could summarize their message it would run something like, "The medical community considers obesity to be an epidemic, isn't very good at treating it, and is closely tied to the weight loss industry, while two other guys wrote books saying it's not an epidemic, and oh by the way, folks with weight to lose can be fit too".

Not exactly hard hitting stuff.

I guess the problem for Penn and Teller is that the evidence that weight's not statistically a healthy thing to have is rather overwhelming so it's difficult for them to make fun of much.

Of course the fact that weight's not statistically a healthy thing doesn't mean that medicine's got all the answers, it doesn't mean that drug companies don't help pay for conferences, it doesn't mean that folks with weight to lose can't be fit and it doesn't justify any societal bias against obesity.

What it does mean is that this episode of Bullsh!t isn't quite as biting as most.

I give it a C+.

It airs tonight in Canada on the Movie Network at 10pm and is being rebroadcast on Showtime in the States tonight at 11:05pm.

World's Scariest Weight Loss Gadget?

Due to the fact that we once bought 500 pedometers directly from China we still get emails about other wonderful products that various global companies think we should sell.

Last week we got this one. It's called Slimming Series Equipment and it is distributed by a company named Zandi International, and while the English version of the website really doesn't explain what it does, that doesn't stop me from thinking it's the scariest looking thing I've ever seen (click the picture to see a larger version)!

What the heck's in the IV bag and what does it mean when the site says,

"advanced Super-cooling devices ensures more stable performance and higher safety factor"

If you want to find out more, you actually don't have to travel to China, but rather you've got to travel to Richmond Hill Ontario where their office is. According to their website,

"Zandi international is on of the biggest manufacturer and exclusive distributor agency of different products from Japan, Iran, Asia, Europe and North America in persian & oriental rugs, kilims, arts and tapestry. Medical cosmetic lasers & ipl, beauty cosmetics, medical hospital equipments, anesthesia machines, massage chairs and beauty health equipments for North America, Canada, USA, Asia, Europe, UAE and persian gulf"

You know it's always bothered me that I can't buy persian rugs at the same store as anesthesia machines, massage chairs and scary super-cooled weight loss scams. Thank goodness I've found Zandi.

If you'd like to visit or write to them you can head to: 160 East Beaver Creek Unit 3, Richmond Hill, Ontario, Canada 905-763-6563.

Nike +ipod Sport Kit Hands-on Review

With May closing fast and with over 50 patients running their first triathlon, and with one of the great Somersault events actually named the, "Dr. Freedhoff try-a-tri Challenge", it's time for me to get my butt in gear and start training more seriously.

One of my favourite training tools is the Nike +ipod Sport Kit. It consists of a small transmitter that fits on your shoe and then a small receiver that plugs into the base of your ipod Nano (it only works with the Nano). The transmitter houses at least one accelerometer and consequently what it does is track your speed and distance and then transmits them to your ipod.

It's what the ipod does with that information that's great. As with most products Apple, it's incredibly easy to use. A human sounding voice speaks over your music telling you your elapsed time and distance along with your pace every time you briefly press the ipod's centre button. You can set the interface up to follow your time, distance or Calories burned and then at intervals the voice comes on automatically to tell you how far you've come and how far you've got left.

At any point during your run you can push and hold the center button and your own preselected "power song" will immediately begin to play. It's like a nitro boost for your run.

When you get back home and sync your ipod you'll also be given the option of syncing with the Nike +ipod website where you can track your progress, set multiple goals and join running teams.

The best part - this thing is cheap! In the US, Amazon is selling it for $26.99 and in Canada you can get it on the Apple Canada website for $39.00

Downsides to the product are few. The most obvious one is the fact that it only works with the Ipod Nano. The second is the fact that by trying to tie it in with Nike shoes (the Nike shoes have a little embedded crypt for the transmitter) if you want to run with your own shoes you have to either jerry-rig an attachment to your shoe yourself or buy a third party device for attachment.

I bought the Switcheasy Runaway for $7.99 online. It's pictured below, works great and is very easy to use.

I give the Nike +Ipod Sport Kit an A-.

Who Doesn't Love Funny Cats?

With over 4.5 million views on youtube, I imagine some of you have seen this before.

After a week of particularly bitter blogging, I thought something light for Funny Friday was in order.

Have a great weekend!

Juice doubles your child's risk of obesity

A very simple study was published last month in the Australian journal Public Health Nutrition.

2,184 children between the age of 4-12 year olds' parents were called and asked about their children's "intake of fruit, vegetables, packaged snacks, fast foods and sweetened drinks ‘yesterday’ and ‘usually’" in relation to those children's' weights.

Given that juice has a heck of a lot of Calories (drop per drop the same as soda pop), the results were not terribly surprising"

"Children who consumed >2–3, >3–4 and >4 servings of fruit juice/drinks ‘yesterday’ were, respectively, 1.7 (95% confidence interval (CI) 1.2–2.2), 1.7 (95% CI 1.2–2.5) and 2.1 (95% CI 1.5–2.9) times more likely to be overweight/obese compared with those who had no servings of fruit juice/drink ‘yesterday’, adjusted for age, gender and socio-economic status (SES)."

The authors went on to say,

"In addition, children who ‘usually’ drank fruit juice/drinks twice or more per day were 1.7 (95% CI 1.2–2.4) times more likely to be overweight/obese compared with those who drank these beverages once or less per week, adjusted for age, gender and SES."

Good thing Canada's Food Guide specifically recommends the consumption of juice, huh?

Big Milk's Dietitians are Easy

My wife and I were cleaning the house this past weekend in preparation of showing our house. She came across this handy fridge magnet that was given to her at the hospital following the birth of our now 2 month old daughter. It's entitled, "How to Build a Better Baby".

It was developed by the registered dietitians of the Dairy Farmers of Canada as evidenced by the seal at the bottom and by this seal on the back:


It is meant to guide pregnant and breast feeding women to healthier choices in order to "build better babies".

According to the back of the magnet,

"Your diet is essential to you and your baby. Until birth and during breast feeding your baby depends on you to supply everything needed for growth and development. What you eat during pregnancy and during breast feeding will help you be healthy and give your baby a healthy start in life"

Want to know what the registered dietitians of the Dairy Farmers of Canada feel women should eat in order to make "better" babies and help mom "be healthy" and give baby, "a healthy start in life"?

Apparently whole milk, chocolate milk, ice cream, milk desserts, milkshakes, hot dogs and french fries.

I kid you not.

Take a look at these enlargements. They're from the bottom of the chart and they summarize the registered dietitians of the Dairy Farmers of Canada's guidance and examples as to what constitute "healthy" milk, meat and vegetable choices and servings.







When I showed this to our dietitian at BMI, she sighed sadly.

I can't imagine how the dietitians from the Dairy Farmers of Canada go to bed at night. If I was as big a sellout as them, I'd be too ashamed to sleep, but I suppose that'd be ok because if I was prostituting my degree and training out as much as they apparently are, nighttime would be for working.

Big Milk's Dietitians Just Plain Lie

Don't trust this symbol!

By way of illustrating why I'm going to ask you a few simple question.

1. Do you think that a registered dietitian, a highly educated nutrition professional, would recommend that you feed preschool children, 36lbs worth of liquid Calories a year?

2. Do you think that a registered dietitian, a highly educated nutrition professional, would lie and tell you that chocolate milk only has 1/3 more Calories than "white" milk when in fact it has double the Calories of skim milk and 80% more Calories drop per drop than Coca Cola?

3. Do you think that a registered dietitian, a highly educated nutrition professional, would state that chocolate milk helped the body build and repair muscle?

I've been in this business for a while and so while I know that the answer to all of the above questions sadly are emphatic YESes, perhaps you'd be surprised at how apparently easy it is to buy a registered dietitian's good name.

In yet another quobesity goldmine I bring you the Chocolate Milk brochure from the Dairy Farmer of Canada's website. Smack on the back of the brochure is the following endoresement,

"Developed by the Registered Dietitians at the Dairy Farmer's of Canada"

So without further ado, I bring you the answers of the Registered Dietitians of the Dairy Farmer's of Canada to my aforementioned questions.

1. "Preschoolers should drink at least 500mls (2 cups) of chocolate or white milk to ensure they're getting enough vitamin D."

2. "Chocolate milk has only one third more Calories than white milk...which isn't much."

3. "After activity chocolate milk helps to replenish your body's energy stores, and build and repair muscle."

If you think this is bad, wait until you see tomorrow's post.

Shame on them.

Frito-Lay just plain lies

Last week Frito Lay rolled out their new Smart Spot endorsed (a PepsiCo marketing ploy that brands a label with a PepsiCo sponsored logo meant to tell consumers the product is "healthy") Baked Tostitos scoops.

Their press release of course suggests that you, "enjoy them everyday", but what really blew my mind was the "product comparison" that is featured on their website and in the clipped picture for this post.

Even without enlarging the picture by clicking on it, you can read their product comparison.

They state that a serving of Baked Tostitos scoops (I would imagine in the neighbourhood of 18 chips)has 140 Calories and then they compare that with what they call a serving of both cheese and crackers and microwave popcorn.

Let's start with their microwave popcorn. They state that a serving is 1oz and that it contains 150 Calories.

What the hell kind of popcorn are they eating?

Not even caramel corn is 150 Calories an ounce. I can have ten cups of Orville Redenbacher's Smart Pop for 150 Calories!

Next we move on to the cheese and crackers. They state that a serving is 1 ounce each of cheese and crackers and that the Calories are 240.

I can have 16 Nabisco Wheat Thin crackers for 130 Calories and then spread out 3 ounces of low fat Cheddar for 120 more Calories OR of course I could have 8 Wheat Thins and 1.5 ounces of low fat cheddar for 125 Calories.

So in terms of Caloric equivalents, here's a better product comparison: You can have 18 new Baked Tostitos Scoops or you could have 8 Wheat Thins with Cheddar Cheese OR you could have 10 cups of popcorn.

What sounds better to you?

I hate liars.

Mmmm Colon Blow

I had to sign up for a Myspace account to get this video.

Now I keep getting invited to be peoples' friend even though my mypage is under a fake name and has no profile or information whatsoever.

Doesn't matter - it was worth it.

Phil Hartman and SNL at the height of the fibre craze.

"Haven't you heard, Fibre is good for you."

Have a great weekend!

How to Find a Healthy Restaurant Meal

At least if you're in the States.

Partially funded by the Centers for Disease Control a new initiative aims to help consumers make healthier restaurant choices.

The web-based program, Healthy Dining Finder catalogues what it deems to be the Healthy Dining Choices at over 30,000 American restaurants and includes a searchable-by-zipcode tool to help you find what's near you.

Their healthy dining choices are based on a number of criteria - and in a nutshell they are:

1. Entrees must include a fruit or vegetable
2. Only lean sources of protein may be used
3. Only 100% whole grains
4. Entrees must be 750 Calories or less, with less than 8 grams of saturated fat
5. Appetizers and desserts must be 250 Calories or less, with less than 3 grams of saturated fat.

So how about if you live in Canada?

Well, you could certainly plug in a fake zip code and get the options at local chain restaurants, but hopefully, in time there'll be something better - maybe even with my involvement.

Coincidentally these past few weeks I've been floating a similar proposal around and have had some significant interest from the government, private industry and some non-profit organizations.

Our criteria would differ slightly from the Americans as I feel theirs are not sufficiently health conscious or sufficiently Calorie conscious.

So until our program's up and running, the Healthy Dining Finder site may help, but I'm guessing if you want to spend a bit of time thinking before you order, you can do pretty well with your own due diligence and the coupling of a solid grounding in healthy eating with a dash of Calorie awareness.

Oh, and don't sit down to a restaurant meal hungry because then you can forget about being reasonable.

What Would Jesus Drink?

Apparently taurine, caffeine, ginseng, ginkgo biloba, inositol and D-glucuronotactone.

How do I know?

Well I checked out out the nutritional information on the 1in3Trinity energy drink's website.

Interesting marketing strategy - first alienate the 66% of the planet that's not Christian, then have a homepage that automatically plays Christian rock when you land on it alienating the folks like me that get mad as soon as a website begins playing unasked for music, and lastly make ridiculous descriptive statements about your drink such as,

"Fused with "Fruit of the Spirit"

alienating those Christians that get irritated by folks trying to pimp faith to sell product.

A Strong Jab to the Food Guide

Rosie Schwartz, registered dietitian, author and nutrition columnist for the National Post, has continued her crusade to illuminate the nation on Health Canada's whole wheat blinders.

A few weeks ago Rosie published a piece explaining how Health Canada allows grains with roughly 70% of their germ removed (remember grain germs are good) to still call themselves whole (her article here, my commentary here).

Today Rosie continues, this time taking aim at the Food Guide's weak recommendations to "Make at least half your grains whole", which when coupled with Health Canada's weak and industry pandering whole wheat labeling laws, means that even if you do try to choose whole grains more often in the hopes of reducing your risk of chronic diseases such as diabetes, thanks to Health Canada, you'll likely fail.

Here are Rosie's thoughts on the matter,

"... the government is perpetuating the myth that whole wheat is a whole grain. Or perhaps the people who wrote all the supporting materials for the food guide just didn't know the facts about whole wheat. You can bet that's closer to why all this wrong information is being provided by Health Canada. It's quite ironic when you watch the government's television commercials promoting the new guide that state that you need to start "with the right information."

Unfortunately for me, my sense of irony in Health Canada's nutritional failings has long since faded away to basic expectation.

Keep slugging Rosie.

(Rosie's article is available here.)

Does Walkability Matter?

In November 2005, I attended a Think Tank on obesity and public policy in Toronto.

I was surprised that obesity and the built environment was one of the main areas of discussion.

I was surprised for two reasons. Firstly while certainly improving the built environment might encourage people to walk and exercise more, as readers of this blog are aware, walking and exercise, while integral to health, don't really do it for obesity.

Last week Prevention Magazine named Madison, Wisconsin the United States' most walkable city in a study sponsored by the American Podiatric Medical Association.

Here's their list of the most walkable cities in the US:

1. Madison, Wisconsin
2. Austin, Texas
3. San Francisco, California
4. Charlotte, North Carolina
5. Seattle, Washington
6. Henderson, Nevada
7. San Diego, California
8. San Jose, California
9. Chandler, Arizona
10. Virginia Beach, Virginia

Let's compare this list with the list drawn up by Men's Fitness magazine (no, not the most reputable source in the world) who put together a top 25 fittest and fattest cities in America - certainly if walkability was a major factor in obesity treatment or prevention, you'd expect that the top 10 most walkable cities ought to at least be in the top 25 fittest.

Austin, Texas - the 2nd most walkable city in the US, was also ranked their 21st fittest city.

San Francisco, California - the 3rd most walkable city in the US, was also ranked their 7th fittest city.

Charlotte, North Carolina - the 4th most walkable city in the US, was also ranked their 23rd fittest city.

Seattle, Washington - the 5th most walkable city in the US, was also ranked their 2nd fittest city.

Virginia Beach, Virginia - the 10th most walkable city in the US, was also ranked their 15th fittest city.

Looks good right? The more walkable cities are fitter right?

Where's Madison? Where are the other five top 10 cities?

Exceptions are bad for rules right?

Bad news.

San Diego, California - the 7th most walkable city in the US, was also ranked their 21st fattest city.

San Jose, California - the 8th most walkable city in the US, was also ranked their 10th fattest city.

For me exercise and fitness are crucial determinants of health; are integral in maintaining weight loss, but are generally not in and of themselves sufficient to dramatically impact upon weight.

To walk a pound off a week would require you walk roughly 2 hours each day and I can't imagine there's anything we could do to our built environments that would lead to that (especially here in cold, snowy Canada). Moreover the likelihood is, in this Calorie blind environment that Health Canada has cultivated, folks who walk more will likely think they can eat more in compensation - likely a lot more. In fact I've often worried that if our government was successful at getting people more active without teaching about Calories that we'd actually see obesity rates rise faster as people ate what they felt they earned through exercise.

So while I'm all for improving on our built environments to encourage more activity, it concerns me that Think Tanks like the one I attended deal with built environment as potential tools to combat obesity. It's worrisome mainly because if obesity rates are used as a means to assess outcomes from these improvements, they'll likely stop recommending that we make them and frankly I think they're important in their own rite.

World's Worst Burglar

This clip has certainly made it around the net a few times.

It's the world's worst burglar.

Kind of a keystone burglars reality show.

If it didn't look like it hurt so much, I'd think it must have been staged.

Have a great weekend!

France's Food Warning Labels

French women are about to get fatter (so are French men).

I've posted in the past about the fact that despite the book that suggests the contrary, the French are not a skinny nation, close to 50% of the country is now overweight or obese - a fact not lost on its government.

Apparently now in France, all food ads will be contain new warning labels meant to help reduce rates of obesity:

For your health eat at least 5 fruits and vegetables daily.

For your health undertake regular physical activity.

For your health avoid eating too much fat, too much sugar, too much salt.

For your health avoid snacking between meals

France better hope people don't pay attention to that last one.

Not snacking between meals or waiting until you're hungry to eat, has got to be the stupidest recommendation anyone could make to a person trying to manage their weight.

Have you ever gone to a Supermarket hungry? You buy more, right? Well sitting down to a meal hungry is like going to the Supermarket, it's just that you're now only shopping for one meal.

As soon as you're hungry you can kiss reasonable choices behind. Our bodies are trained through millions of years of evolution to satisfy hunger. Not snacking is a sure-fire way to invite hunger into your life.

I'd be recommending, "Make healthy, low-calorie choices every 2-3 hours to control your hunger". Sure, it's wordy but if followed it would actually help rather than exacerbate the problem.